The Future of Consumer Buying Behavior
While online shopping, mobile technology and other disruptors have been changing the face of commerce for years, the pandemic has accelerated the shift to digital payments at warp speed.
Experts in consumer buying behavior, Synchrony and CMB, uncover which shopping and payment trends will continue after the pandemic. Using multiple lenses – including consumer psychology and generational frameworks – Synchrony’s Sheila Dreyer Van Buskirk and CMB’s Taylor Trowbridge explore the future of payment trends by category including: Buy Now/Pay Later and emerging digital payment solutions.